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Luxurious in-salon colour experience powered by Oil. A unique patented Oil Delivery system technology for optimal scalp comfort, high impact colour and healthier looking hair. No Ammonia.

44% of Gen Z clients are interested in dramatic colour changes & prefer bright, contrasting colours. Help them to unleash their inner creativity with the Pulp Riot Semi-Permanent collection.

Discover our cellular anti-dandruff range for long lasting efficacy allied with luxurious care #AllianceIsPower


Bond in 1 step with the Acidic Bonding Concentrate Intensive Pre-Treatment, featuring Redken's highest concentration of 14% Citric Acid and Bonding Care Complex for healthier-looking hair after one wash
