Shades EQ Bonder Inside
All-in-one acidic demi-permanent toner and bonder to tone and protect sensitized hair in one step.
Shades ALK
Liquid-Cream Alkaline Demi providing up to 75% grey coverage and up to 8 weeks of vibrancy.
Color Gel 10
Permanent liquid color delivering 100% gray coverage and mirror-like shine with a fast 10-minute processing time.
Color Gels Oils
Ammonia-free, silicone-free, and fragrance-free liquid permanent color that provides up to 100% gray coverage.
Flash Lift
High-performance lightener for fast, precise lifting and stunning blonde transformations.
Blond IQ
Calibrated anti-brass lighteners. Achieve the smartest balance of advanced neutralization and powerful clean lift.
Academy & Masterclasses
Master advanced techniques through world-class training and certification.
On-Demand Programs
Shades EQ Obsessed - On Demand | How to use Redken Shades EQ
Elevate your salon services through your knowledge of Redken Shades EQ, cementing your understanding of demi-permanent hair color formulation, science, and problem-solving. This hair color education will boost your UKI hair stylist reputation and ensure exceptional client color transformations.
BLONDIQ PORTFOLIO | The Smartest Way to Blonde
Welcome to the future of lightening, BlondiQ. Designed for the modern colorist who demands precision results and a clean canvas, this course shows how BlondiQ is Our Smartest Way to Blonde.
BLONDIQ 9+ & SHADES ALK | Halo Contouring Lights
Designed by Redken Pros Farhana Premji and Katrina Smiley to create sculpted depth & dimension from the crown. The Halo Contouring technique can be customized for every client and all hair histories to give the perfect illumination and strategic shadows that enhance their features.
Frequently Asked Questions
Expert answers to common questions about Redken professional hair colour.
Permanent hair color (like Redken Color Gels Oils) penetrates the hair shaft for long-lasting results and up to 100% grey coverage.
Demi-permanent color (like Redken Shades EQ) is acidic, ammonia-free, and glosses the hair while fading gradually—making it ideal for blending greys, toning, and adding maximum condition and shine.
For standard permanent lines, use Redken Pro-Oxide Cream Developer:
- 10 Vol (3%): For color deposit or 1 level of lift.
- 20 Vol (6%): Standard for grey coverage and up to 2 levels of lift.
- 30 Vol (9%) & 40 Vol (12%): For 3 to 4+ levels of lift.
⚠ Note: Redken Shades EQ Gloss requires its dedicated, low-volume Shades EQ Processing Solution (or Crystal Clear) to maintain its signature acidic pH balance.
While mixing ratios can vary by technology, Redken relies on an easy and precise portfolio balance:
- Shades EQ Gloss (Acidic Demi): 1 : 1 ratio (e.g., 60ml Shades EQ Gloss + 60ml Shades EQ Processing Solution)
- Color Gels Oils (Ammonia-free Liquid Permanent): 1 : 1 ratio (e.g., 60ml Color Gels Oils + 60ml Pro-Oxide Cream Developer)
- Chromatics (Oil-in-Cream Prismatic Permanent): 1 : 1 ratio (e.g., 60ml Chromatics + 60ml Oil in Cream Developer)
Ammonia Ranges: Traditional permanent color uses ammonia to open the hair cuticle to achieve deep, high-power lift.
Ammonia-Free Ranges: For clients looking for premium comfort, scalp wellness, and a completely odorless experience, we offer Redken Color Gels Oils. This is a high-performance permanent liquid color powered by a deep-conditioning oil delivery system with 0% ammonia.