left-arrow Back
chevron-right Home

What is My Hair [iD]?


The ultimate pro tool that connects Hair lovers & Hair professionals through the power of virtual-try-on, to truly elevate in salon experience and helping to drive consumers back to salons.  

colour consultation in salon

A Salon Must-Have



With more than 540k users worldwide, My Hair [iD] is the professional colour tool, with unique features for hair pros. This all-in-one application is an essential for all colourists, as it offers a complete colour consultation powered by a cutting-edge virtual try-on.



Features


1 – Next-Generation Tech 

Incorporating cutting edge Virtual try-on capabilities for all hair types


2 - Inspiration Hub

A hub that links to Instagram & YouTube for further inspiration


3 - Aided Consultation

All shade charts & technical guides at the tip of your fingers

An application perfect for both pros & clients

FOR THE HAIR PRO






CONSULTATION

My Hair ID is an effective tool, at improving the ‘perception’ of a consultation for clients



EXPLORE

You can link within the app, to the latest hair news, Instagram posts & YouTube looks



CATALOG

Access to the latest shade charts, technical guides & ability to conduct a virtual try on with clients

my hair id mobile screenshot logo

FOR THE HAIR LOVER






CONSULTATION AWARENESS

Client visibility on the enhanced consultation that the app provides



SALON LOCATOR

Identify geographically the nearest salon for the consumer




TRY ON

Virtually try on shades that consumers have only ever imagined

Professional in-salon colour consultation.


See it in action

Download My Hair [iD]


Download the ultimate hair color consultation tool for any L'Oréal Professionnel hairstylist.


Available on Apple Store & Google Play Store.

app store icon

google play icon